Mobile landing pages - how to use them for mobile companies?
These landing pages share similarities with a layout that puts all the important information in the center along with various informational videos explaining the feature or product. A registration and payment form appears at the bottom of the landing page so that visitors can quickly connect with a marketer or sponsor to receive affiliate commissions. Landing pages work as long as the visitor accesses the site from a computer. However, browsing habits are changing in recent times with the main use of smartphones and tablet computers. This means that mobile landing pages also need to be rolled out to expand the reach of these users.
The importance of mobile landing pages. Web browsers on mobile devices can successfully display many pages, but when it comes to landing pages, some areas can take up the entire mobile display. Zooming out can be a solution, but it will make the text more difficult to read, because when joining an affiliate program, it is important to read all the details written, like benefits and payment plans. Those pages that require long scrolling will require more time to scroll even on a large touch screen phone. Mobile landing pages need to be modified and adjusted in order to make the page and content readable to engage visitors.
Mobile activity is expected to grow even more with more advanced smartphones and tablets on the pipeline. Many people have already dived into mobile phones, so the opportunity to reach out to these millions of mobile users is open. If you prepare yourself ahead of time with mobile landing pages, it will make you stand out as a partner.
Creation of Mobile Landing Pages. If you are not an experienced web designer, then the best option would be to find a professional who has knowledge in creating mobile landing pages. This means that you should not settle for any website building software or online tools unless those tools are specifically optimized for mobile browsing. Also, don't use a company unless they offer mobile support.
Creating mobile landing pages yourself gives you more control, and you don't have to pay anything either. But before you start, you must define your target audience in order to optimize your landing page so that it looks good on the most common mobile phone your audience uses. If you are targeting a wide audience, then you are making your design available to the most popular smartphone. Optimizing for the iPhone is a good start given the large number of iPhone users . If you're targeting business people, you can assume that BlackBerry users will visit the site frequently. Since many BlackBerry devices have smaller screen sizes, you have to put in some painstaking work.
If you have a mobile website builder, you can use it. Otherwise, get the total screen resolution of the smallest phones that you think the majority of your visitors will use. Width is most important because you don't want visitors to scroll left and right to check out some
content they may have missed. This should serve as a template when designing the entire page.
Use your existing landing page as a reference to make it easier for you to include important elements. If you don't have one, make one using your favorite tool. Your homepage should always come first among any mobile landing pages.
The title should be kept simple because you need to reduce it to a size that fits within the width of the smartphone screen. Then simply scale the text so that it is still readable at 100% magnification. There is no need to make the text larger than necessary because visitors can enlarge as needed.
The same goes for any charts you choose to put on your page. You can keep them small but include a proper description that stands out so you can convince your readers to click on the image or enlarge it. Use accent formatting or add color to make these areas more visible.
The registration form can make or break your mobile landing page. If you have too many fields to fill out, the visitor may leave your page immediately. Touch screen phone users don't want to go through all the frustration of pulling out their virtual keyboards to enter their full name and address. Keep required information to a minimum and keep forms small so they don't look intimidating. The email address should be the most important so that you can keep in touch with the visitor even if he or she decides to use a computer.